The situation


ATMx required a nation wide re-brand for their newly acquired ATMs and sites.

Pragma was engaged to implement the re-brand. We created and supplied ATM surrounds, signage, architectural wall treatments to create brand consistency in the physical environment

The challenge


Designing, supplying and managing a nation wide re-brand roll out required detailed planning and organisation.

Beginning with the design stage, we had to get the surround style and branding correct. The brand’s integrity had to be maintained across all sites, including at locations that were atypical.

From there, the timely national rollout of this complexed project proceeded.

The solution

To date, we have supplied over 1,700 ATMx branded surrounds across Australia.
Our designs can be seen nation-wide, proudly displaying the ATMx brand across our lobby, TTW and custom ATM surrounds.

We’re involved the whole way

Pragma design, document, produce, install and maintain.

We’re ready to help you create a new experience.

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